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Sustainable Innovation
The impact on the success of US large caps
Hardcover
116 Seiten
ISBN-13: 9783753406664
Verlag: Books on Demand
Erscheinungsdatum: 04.02.2021
Sprache: Englisch
Farbe: Nein
erhältlich als:
CHF 35.50
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Mehr erfahrenOver the last decade, sustainability became more and more important for companies and consumers, as the focus on the ecological footprint of products and companies, as well as the social conditions, is increasing.
By evaluating the product announcements of the S&P 500 companies, in terms of the classic types of innovation and the social and green innovation characteristics, during the observation period from 2008 to 2018, this book aims to establish a relationship between the innovative power of sustainable products and the companies profit.
By evaluating the product announcements of the S&P 500 companies, in terms of the classic types of innovation and the social and green innovation characteristics, during the observation period from 2008 to 2018, this book aims to establish a relationship between the innovative power of sustainable products and the companies profit.
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